Dan Baird
Product & Design Leader
I'm a hybrid product strategist and designer with over fifteen years experience turning business challenges into human-centred solutions that engage users, inspire action, and drive growth.
From building and leading cross-functional teams at global brands like Hotels.com to bringing startup visions to life at Wandora, I've shaped products used by millions. My approach is rooted in empathy, fuelled by curiosity, and driven by collaboration.
If you're working on something great, reach out and let's chat!
Kabbee
Redesigning a cab comparison and booking platform to improve usability, increase bookings and build customer trust.

BorrowMyDoggy
Solving marketplace imbalance and user frustration in a pet-sitting platform through clearer expectations and improved matching signals.

Belle
Building a platform to help independent salons attract and retain loyal, digital-first clients in a highly competitive beauty market.

Regnet
Transforming an academic regulatory monitoring tool into a modern, self-service, subscription-based SaaS platform.

Capabilities
Strategy
- UX and CX research
- Product management
- Ideation and validation
- Roadmap prioritisation
- Business model design
- Agile methodologies
- Information architecture
Execution
- Experience design
- Interface design
- Visual design
- Design systems
- Rapid prototyping
- Front-end development
- Usability testing
Leadership
- Creative direction
- Workshop facilitation
- Stakeholder management
- Hiring and onboarding
- Team leadership
- Coaching and mentoring
- Design operations
Experience
Moonshine
Product & Design Consultant
Wandora
Founder
Mentorloop
Head of Product
Publicis Sapient
Product Design Consultant
Expedia Group (Hotels.com)
Product Design Lead
BorrowMyDoggy
Head of Design
Targetbase
Digital Art Director
Jetstar Airways
Digital Designer
Lonely Planet
Interaction Designer